Benefits of a Social Media Campaign for Your Business

Eight in every ten businesses will fail within their first year, making it difficult for brand new entrepreneurs to see the success in their ideas. The problem with marketing is that it can be expensive and only projected to a regional audience. This prevents the amount of people you’re able to reach, obstructing your ability to launch a proper campaign. Social media sites like Twitter and Facebook offer campaigning to business pages for a fee. The fee to run a campaign on these sites is specific to the targeted audience you’re looking to reach. The more people you want to market to, the more money you’re going to spend.

 

Social media campaigning is beneficial because of the large amount of people you’re able to attract. It’s not uncommon for a successful campaign to bring in hundreds of new clients who are all looking to utilize your services or buy your products. Because millions of people use social media everyday, advertising using this method is advantageous and an incredibly modern way of getting your brand name out there. Exposure will drive your company and help your services to sell so that whatever you spend on social media campaigns is well worth it.

 

A successful campaign requires you to have an eye catching advertisement that gives people the incentive to visit your page. If the ad is dull, boring and offers nothing to the viewer, people are unlikely to want to visit your Facebook or Twitter page. The worst thing you can do is spend a lot of money on a social media campaign and have it be unprofessional and unattractive to the people scrolling through their timeline. If need be, don’t be afraid to get a professional in to help create your marketing advertisements to improve the chances of people wanting to visit your site to learn more about your company.

 

The Career Progression of Vinny Parascandola

educate themselves on financial responsibility.

He graduated with a Bachelor of Science in computer science from Joseph Lubin School of Business at Pace University. In May 2014, he was among the keynote speakers at the commencement of Pace University. The university was established in 1906 and was first known as the Pace School of Accountancy. It was founded to prepare students for the CPA exams. The school of business is located at the New York campuses of Pace University, as well as Westchester County in New York.

Since October 2014, Vinny has been working as the senior vice president of AXA, US. He is responsible for spearheading the growth and development of more than 225 financial professionals in the central area of New Jersey. Among the tasks, he handles in his capacity includes recruiting and training new advisors to the company, and also engage in activities that promote overall growth of the sales. For sales growth to happen, Vinny invents or discovers ways of enhancing the productivity of the existing producers, and at the same time, maintaining impressive profit margins. The locations he is responsible for include Woodbridge, Manasquan, and Morristown.

Between January 2013 and October 2014, Vinny Parascandola worked at Continental Division as the chief sales officer and president. For one year and ten months, he was responsible for driving the sales of the company, recruitment, performance, as well as the profitability of the 46 branch offices of AXA Advisors in the United States.

For three and a half years running from July 2009 to December 2012, Vinny was the president of the Continental Division, AXA Equitable. He was tasked with handling the sales, compliance, HR and recruiting, training, expense management, operations and management development in the branches located in the Northeast part of the country, and the ones in California and Hawaii. He has held other positions at AXA since joining the company in 2005. Before that, he worked at The Mony Group as the Field vice president, managing director and sales manager in different periods. Vinny also served as a system analyst at Irving Trust Company between 1986 and 1988, as well as an agent at Prudential Insurance.

Twitter Totters Between Free Speech and Hate Speech

Is Twitter doing enough to prevent harassment and bullying? There’s a fine line between free speech and hate speech, and in recent months, Twitter has doubled down on policing hate speech on its platform. On Monday morning, Twitter briefly suspended David Duke’s account. Duke, a former Ku Klux Klan leader, is known to tweet anti-Semitic and racist comments on the platform. Twitter has stated that hateful and abusive conduct is not allowed on its platform. So why, after only a brief suspension, did the company reinstate Duke’s account? Twitter previously banned white nationalist Richard Spenser, although his account was eventually reinstated as well. Twitter is sending mixed messages about reigning in hate speech.

 

David Duke later tweeted that he didn’t know why his account had been suspended. Twitter later admitted that the suspension was a mistake. In fact, Twitter not only restored David Duke’s account, but it also reinstated the ex-KKK grand wizard’s tweets about shutting down synagogues.

 

Twitter’s actions regarding David Duke’s account contradict CEO Jack Dorsey’s proclamations that the company planned to take a completely new approach to abuse. How does Twitter decide who gets banned and who doesn’t? Last year, the company permanently banned former Breitbart tech editor and far-right agitator Milo Yiannopoulos for abusive attacks against Leslie Jones.

 

Twitter’s campaign to prevent harassment, bullying and abuse is more about generating positive news headlines than anything else. It’s safe to say the company wants to have its cake and eat it too.

 

 

A Review Of The Career And Life Of Andrea Mcwilliams

Andrea McWilliams is known to many as a skilled strategist and fundraiser, who has been lobbying support to push for the implementation of actions that are vital to the development of certain communities. He is known for her attention to detail and she brings out a unique quality that portrays her as a tactful strategist and knowledgeable professional, who ensures all the issues she pursues are for the best interest of humanity.

She has been mentioned on national media including USA Today, FOX News, Wall Street Journal and NPR as a fundraiser who is concerned about changing the world and instilling an air of unity even among those who are neglected. Andrea McWilliams has also been featured in a number of publications for her effort to alleviate the challenges the world and communities face. Andrea McWilliams has had her profile highlighted on Texas Women’s Chamber of Commerce as a powerful person in politics and lobby groups.

Andrea McWilliams received a number of awards and profiles among them being the “Profiles in Power” offered by the Austin Business Journal. Andrea McWilliams was also recognized by the Girl Scout of Central Texas under the “Woman Distinction” category award. These are just few among the many awards and recommendations she has earned along the way while building her career as a lobbyist.

Community volunteer

In the community, Andrea McWilliams is renowned volunteer and supporter of courses of action that are directed towards alleviating the challenges different communities encounter through their daily lives. Andrea is a philanthropist and has been mentioned on many occasions among the “All-Stars” in the Fortune 500 list, Austin American Statesman. Andrea McWilliams has also been working with non-profit foundations to support the eradication of some diseases and ailments, and her push for action helped to garner support for positive action.

Become A Valued Member Of A Leading Financial Institution

NexBank is a reliable financial institution based in Dallas, Texas with many services and features that save you more money in fees and assists you in maximizing your money. They have been proudly serving their customers for over 50+ years. John Holt is the president and CEO of NexBank. Holt says, he is working diligently with his upper level management to ensure the growth of their institution as well as holding the highest level of customer service. His strong leadership team is there to back Holt and NexBank towards their future growth.

Why Choose NexBank?

If you’re interested in ensuring that your money is backed with ample finances, NexBank has over $40 million dollars in assets. Their stock holders are proud of their success and continue to back Holt and his leadership team in every step of the way towards their growth. Holt spoke at a recent financial conference and vowed he will continue to put the needs of his customers first. PRN News has named them one of the largest growing online financial institutions in the industry. They have acquired over 12,000+ additional financial customers and are steady expanding.

NexBank Features

– Free online bill pay

– Free direct deposit

– Free checks

– IRA accounts

– Mortgage accounts

– Industrial accounts

– Business accounts

and more…

You can become a member of NexBank for registering for an account on their easy to read and navigate website. They offer amazing programs that are centered around their customers needs. For example, students and their parents have the opportunity to save on college tuition and other expenses through a merger with New Jersey based, College Savings Bank. Join NexBank today and become a part of a FDIC backed financial institution.

 

Lenders Beginning to Use Stock As Collateral for Loans, says Equities First Holdings

In the current financial climate, banks are less and less likely to give loans easily, with high rates and requirements. For people who need capital and fast, there have been many methods in which to get a loan. Equities First lending is gaining popularity in recent years as an option for those who need capital and pronto.

According to Al Christy, Jr, Founder and CEO of Equities First Holdings, loans collateralized by stocks is a unique alternative for many in the current day. During a typical three year loan term, using stocks as collateral works, because during a down market the borrower is lowering his investment risk. On top of this, says Christy, this loan allows the borrower to walk away at any time, despite depreciation, keeping the initial loan proceeds.

Stock based loans generally have a three to four percent interest rate and 50-75% loan-to-value ratios. These kinds of loans have no restriction, so they can be used for any purpose.

Stock-based loans have been historically ignored as a viable borrowing option largely because a number of unscrupulous lenders have unceremoniously dumped borrowers’ collateral into the open market, failed to return stocks upon transaction maturity, or failed to address other concerns,” said Christy.

Equities First Holdings primarily provides clients with alternative financing solutions and has completed over 650 transactions worth almost $1.5 billion to date. They have offices in nine countries, including the UK, China and Australia. Alternative loans like those they specialize in are especially beneficial for a company or individual who seeks to look outside the box to gain capital and contact this company.

Getting a Successful Social Media Campaign Going

Social media campaigning is an ideal way to drive traffic to your social media pages, website and local business. With a successful campaign, you should expect to bring in hundreds of new customers all looking to utilize your services. With a campaign done on sites like Twitter and Facebook, you should put your full focus on specific business objectives. These goals might include building email subscription lists, increasing traffic to your site, getting feedback from clients or improving the overall engagement of your brand.

 

Your objective for running a successful social media campaign should be both measurable and discrete. Before the campaign is launched, you should obtain a baseline calculation of a targeted metric that will track any changes performed throughout the actual marketing campaign. Objectives should be calculated according to the message you wish to convey and your target audience. For example, varying demographics have different preferences for what they’d like to see on a social media platform. This encourages business owners to customize their campaign to the specific audience of their choosing.

 

Be sure to use tools to track the metrics of the campaign to ensure that it is bringing in the visitor traffic that you wish. There are a variety of free social media marketing applications that you can download that will track tweets, likes, shares and keywords regarding your brand. Some apps even identify who is viewing your social media posts and how they’re responding to them. You’ll be able to see how long a person is visiting your page and where they’ve come from.

 

A definitive timeline for the campaign needs to be established to avoid overspending. Campaigning on Facebook and Twitter can be incredibly expensive, so you need to keep it short and sweet. Get your point across, but don’t spend too much money trying to accomplish this goal.

 

Nine9 is Pretty Successful for Not Being a Talent Agency

There is strength in numbers and the Nine9 agency gets that. Touted as the “The UnAgency”, Nine9 represents the 99 percent of talent that isn’t represented by an agency and their approach is making huge strides in the entertainment industry.

For the past 12 years, Nine9 has stayed true to their mission of giving their talent (in 12 major cities) the tools, encouragement, and respect they might not get from other casting organizations. By cultivating nurturing and trusting relationships with their talent and utilizing the latest in technology, opportunities are seized upon in real time so that their talent is in the same room and given the same shot at commercials, runway, print, and film gigs as talent represented by well-known agencies.

Nine9 rightfully has pages of testimonials on their site. One of them is Lorena, a passionate young model who booked a Black Fashion Week USA runway gig in addition to an I Rock Fashion show through the agency. She credits posture, projection, and personality courses with helping her develop the technique, walk, and confidence needed to get hired for those jobs.

There are many dreamers taking advantage of Nine9 talent agency’s amenities that see results quickly, as Taija did. Less than two weeks after she signed on, she booked a four-figure Neutrogena skin care commercial and worked with Donna Grossman, a major casting director.

Frank has been with Nine9 for seven years. By going to Meet and Greets and taking classes, this former background actor’s career has been catapulted into a featured music video role, commercials, and he was in the most expensive fight scene of all time, thanks to being hired for a Batman movie. Nine9 The UnAgency clearly works for those willing to put in the work.

Facebook.com/nine9dallas

Why Businesses Utilize Social Media Campaigns

Social media sites like Facebook and Twitter allow page owners to create campaigns, which are sponsored posts found on the front page of people’s timelines. What this does it help people find your page without having to do a search for it. You’re marketing to a wider audience that might not have been able to find you otherwise. After running a successful social media campaign, you could potentially bring in thousands of new customers who are visiting your pages and sites on a daily basis.

 

Campaigning isn’t just for the large conglomerate companies that have the marketing department to run this type of advertisement. Social media campaigns are great for new business owners and startups looking to bring in new clientele. Because it can be difficult to run a successful business in its first year, expanding your audience to include social media goers is essential. The issue with advertising on the front page of sites like Twitter and Facebook is the price associated with the creation of your ads. On average, you should expect to pay a few hundred to a few thousand dollars depending on your target audience. For example, Facebook charges a smaller fee to a business owner who only wants to reach 100 people and a much larger fee if you’d like to reach 1,000.

 

When you campaign on social media sites, you need to be prepared for a large flow of traffic to your page. This includes people who are going to have questions, leave comments and who might also write reviews. With your campaign, you need to have a good customer service team put into place who work hard to reply to client feedback. This gives your site a professional and responsive feel and this will encourage visitors to want to utilize your company’s services.

 

Why You Might Need Social Media Campaigns

When you are a business owner, you need to incorporate the right marketing strategies into your company. You can have flyers, brochures and business cards made up, but you aren’t reaching a large enough audience. Online marketing is becoming all the rage for those who wish to reach a variety of people on the internet. Social media sites like Facebook and Twitter allow users to create campaigns that get their page out there to expose their brand.

 

Social media campaigning can be quite expensive because you choose how large of an audience you want to market to. If you make the decision to reach over 1,000 people, you’ll probably be spending about $1,000 for this particular job. It’s not cheap to advertise on social media sites, but it is almost always worth it. If you’re advertising to so many people in a specific demographic, you’ll find that these individuals are apt to visit your page and utilize your services. This brings in more money for you and your business and helps to keep your company alive with a fresh flow of online traffic.

 

With social media campaigning comes the need for a solid customer service department. You need to understand that once you launch a campaign, you’re going to have a lot of people visiting your page and asking questions, leaving comments and writing reviews. When interacting with clients, you need to be professional at all times or else you’re going to do damage to your company. Once you’ve made a bad name for yourself, it is very difficult to recover and get your customers back. Before campaigning on any social media site, look at their prices and determine how large of an audience you wish to contact. This helps your advertising endeavors stay within your budgeting means to avoid overspending.