Tips for Attracting More LinkedIn Profile Views and Connections

Richard Lowe, an author, believes that among all the social media platforms, LinkedIn is the most beneficial for professionals. It gives individuals the opportunity to make the rest of the world aware of their skills, strengths, and how they can be of service to them. A good LinkedIn profile should be able to reflect your professionalism and expertise, irrespective of what role you play in the world of business. The two primary metrics in LinkedIn are profile views (they show how much interest people have to know more about you), and connections (used to measure how professionally connected you are). Therefore, the higher the number of both profile views and connections, the better it is for you.

This article summarizes tips shared by Marcia Layton Turner, a Forbes Contributor, on how to increase your LinkedIn profile views and connections.
1. Make sure that your current profile picture is up to date, and also, capable of depicting the highest level of professionalism. Pay special attention to the background of the photo and eliminate any distractions. If you cannot develop a professional photo on your own, consider spending money on it.
2. Focus on your headline. Rephrase it using keywords that the people you are targeting identify with. A good approach is to use your current job title or your skills. Remember, your headline will determine whether someone will continue reading your profile or not. Symbols are the most effective tools for separating titles or skills. You may use asterisks or stars to make them stand apart.
3. Use the summary section to bring out the expertise and professionalism in you. Make it easy for your audience to notice how well-versed you are in the things that happen in your industry. For instance, using first person narrative, begin by describing your industry, the challenges it is facing, and where you see it in the future.
4. It is time to change that URL assigned to you by LinkedIn. Use your first and last name, or initials.
5. Include a minimum of five skills to increase those profile views.
6. Testimonials from your former customers, bosses, existing clients, and employees, add to your credibility.
7. Make a point of posting updates and articles on a regular basis. If you run a personal or business blog, or you usually write for another platform, link such posts to your LinkedIn profile. It is another way of displaying your skills and talents.

Matthew MConaughey Discusses Devilish “Dark Tower” Role

Though famous for many horror stories, Stephen King considers the Dark Tower septology his magnum opus. The odd blend of the fantasy, sci-fi and western genres will be coming to the big screen this summer, starring Idris Elba as Roland Deschain and Matthew MConaughey as his enemy Walter Padick, also known as “the Man in Black.”

 

“Walter” is a character who appears in many King novels, under many names; he is perhaps most famous from his role in The Stand, where he goes by the name Randall Flagg. In an interview with Fandango‘s Erik Davis, MConaughey discusses the iconic villain.

 

“It’s a dark tale of Christianity, it is. The epic, mythical battle of good versus evil,” he explained. Fans of King will recognize his many allusions to religion, both with demonic enemies and frequent use of Protestant fundamentalists as antagonists.

 

“There’s multiple worlds happening, that you can inhabit simultaneously,” MConaughey added. In the novels, both Walter and other Dark Tower characters magically move between different realms, from the fantastic to those similar to our world; in many cases, these are outright crossovers with other King novels. “And you will see myself, Walter, and Idris, the Gunslinger [Roland], go head to head.”

 

The Dark Tower is scheduled for release July 28, 2017.

 

“Justice League Dark” Animated and in Live Action

Warner Bros. has released an extended clip for the Justice League Dark animated film in conjunction with PlayStation.

 

The six-minute clip ironically does not include any members of the titular magical team, but instead focuses on the normal Justice League characters as they confront a supernatural threat. It involves people in multiple cities seeing their fellow civilians as monsters and attacking them violently; perhaps most creepy is a woman who nearly kills her baby before Batman intervenes.

 

The actual “Dark” team consists of heroes such as the magician Zatanna, sorcerous detective John Constantine, ghost Deadman and plant spirit Swamp Thing. In the comics, they unite together to face supernatural threats that normal superheroes have a hard time dealing with.

 

Justice League Dark is part of the DC Animated Movie Universe. So far, its films have focused mainly on the Justice League and Batfamily, though it branched out a bit last year with Justice League vs. Teen Titans. As such, this focus on the lesser known “Dark” characters may lead to a more expanded universe.

 

DC and Warner Bros. seem determined to make this particular team more popular; they have also announced vague plans for a Justice League Dark film in its live-action DC Extended Universe, which is now in a state of flux after its current movies received less than glowing reviews from both critics and fans. The animated Justice League Dark may be testing the waters for a more costly counterpart.

 

Political Social Media Campaigns Emerge Against the Trump Administration

The first international conflict caused by United States President Donald Trump has prompted social media netizens to launch a social media campaign to boycott American products in Mexico.

 

On the same day President Trump announced his intention to build a wall along the southern border with Mexico, a social media campaign under the hash tag #AdiosStarbucks emerged on Twitter and Facebook. The gist of the campaign is to prompt social media followers in Mexico to stop consuming products sold by iconic American brands such as Starbucks Coffee, Home Depot and Walmart.

 

Shortly after the announcement of the Executive Order signed by the American President, his Mexican counterpart canceled a meeting scheduled for late January about the renegotiation of the North American Free Trade Agreement, which Trump believes is not good for the U.S.

 

Responding to questions from American journalists, the White House indicated that Trump is convinced that he can force Mexico to pay for construction of the controversial border wall, which all Members of Congress representing the State of Texas are opposed to. Trump then stated that he would impose a 20 percent tax or tariff on Mexican products coming across the border, an idea that quickly backfired when it became clear that American consumers would end up paying considerably more for these products. A statement from the White House indicates that the tax was just a preliminary idea.

 

The social media campaign in Mexico is initially having a positive effect for local brands such as Cielito Querido Café, a national chain of coffee shops that competes against Starbucks.

Facebook Introduces Stories

You may or may not have noticed a decline in personal posts on Facebook. We all have friends that share, and possibly overshare, but overall personal posts have declined. What does that mean for the social media giant? It’s time to mix it up.

 

To increase personal sharing, Facebook plans to duplicate Snapchat Stories, threads made of photos and videos which disappear in twenty-four hours. After successfully piloting the method on Instagram, Facebook plans to debut the new feature in Ireland.

 

It appears that social media is becoming more visual. At one point, users would text posts to a number off their flip phones to broadcast on Facebook. Thanks to smartphones and apps, it’s now easier than ever to tweet, post, stream, and share. Facebook calls this the “camera in your pocket.

 

Individuals and businesses can already take advantage of Facebook Live, a way of live-streaming videos. Some share their adventures, while others share product demonstrations.

 

For businesses, the stories feature may provide an opportunity to demonstrate their humanity while promoting products and services. For small businesses and self-employed individuals, these benefits are crucial to success.

 

Of course, we’ve also seen a number of important social campaigns playing out on Facebook in the past year. There was the Ice Bucket Challenge, Standing with Standing Rock, and of course, Election 2016. It’s fair to anticipate increased involvement in these movements and others as Facebook moves toward an audio/visual future, and it could be the answer to a growing distrust in mainstream media.

 

“The Flash” Film Script Being Rewritten

The Flash is set to be the sixth movie in the DC Extended Universe, released sometime in 2018. The franchise is already off to a rocky start with its first three films (Man of Steel, Batman v Superman: Dawn of Justice and Suicide Squad) having limited success, and this story, starring Ezra Miller as the super-fast superhero Barry Allen, ironically keeps on stalling when it should be gaining traction.

 

The film has already been through two directors: Seth Grahame-Smith and Rick Famuyiwa, who also worked together to write the script. Variety is now reporting that Warner Bros. is getting it redone by Joby Harold.

 

It’s hard to judge what this means from Harold’s limited credentials, but 2007’s Awake, which he wrote and directed, was successful. He has also written King Arthur: Legend of the Sword and Robin Hood, which are set for release this year and next, respectively.

 

Little is known about the script as it stands, except that Famuyiwa’s version also included the superhero Cyborg.

 

Miller already had brief cameos as the Flash in Batman v Superman: Dawn of Justice and Suicide Squad. He is set to appear in this year’s Justice League prior to his own film. He also plays Credence Barebone in Fantastic Beasts and Where to Find Them; some speculate that production of its sequel may push The Flash back even further.

 

Will Sasha Survive Actor’s “Star Trek” Role?

Good news for Sonequa Martin-Green: she’s going to be playing “Number One,” the protagonist of the new Star Trek: Discovery series. However, fans wonder if this is bad news for her Walking Dead character Sasha Williams—can the actress realistically maintain roles in both shows at once?

 

Walking Dead showrunner Scott Gimple seems to think so.

 

“Sonequa Martin-Green can do anything. I’ve seen her battle a horde of walkers [zombies] this year while simultaneously battling a stomach flu that would have had most people crying in the dirt,” he quipped. “She can fulfill the duties of a Lieutenant Commander on a Constitution-class starship whilst battling walkers, Saviors, and whatever gets in Sasha’s way.”

 

He notes that he has had to work around actors’ schedules before without resorting to killing their characters off, such as with Corey Hawkins, who plays Heath in the recent seasons while also starring in 24: Legacy.

 

Still, The Walking Dead is a show where just about any character can die, so Sasha’s fans should never be too sure of her safety.

 

Star Trek: Discovery comes after the franchise has long been dormant on television, though the most recent reboot movies have been successful. It will air on CBS All Access, a video-on-demand streaming service. Unusually, Martin-Green’s character is the protagonist but not the captain of the titular ship.

 

The Walking Dead‘s seventh season resumes on AMC February 12, 2017.

 

Celebrity Social Media Campaigns Try To Turn Support Against President-Elect Trump

Some media campaigns can be highly successful, and when famous faces get on board, the results can be incredible.

 

Trying to push President-elect Donald Trump off his high horse, however, has proven to be quite the challenging effort by anti-Trump celebrities. There have been a number of social media efforts to deny him the seat of president that were initiated before last November’s presidential election between Donald Trump and Hillary Clinton. Some of these campaigns also came post-election, when the world of Hollywood was stupefied that the former secretary of state could lose to a brash businessman with zero public service experience.

 

For example, longtime actor and democratic activist Martin Sheen lent his famous face for a public service announcement pleading with electors in the Electoral College to not cast their vote for Trump. Strangely enough, Hillary Clinton had more Electoral College defectors than did Donald Trump.

 

The latest social media campaign has been established by Humanity for Progress, which had previously gone by the name, Humanity for Hillary, a pro-Hillary for President organization. According to their Facebook, Humanity for Progress says they are “a community for justice, equality and progress that wants more women & people of color in higher office.”

 

The campaign has enlisted the help of celebrities, asking supporters to use their individual rights and power to stand up to Trump by signing a MoveOn.org petition to be sent to members of Congress.

 

Famous people like Rosie Perez, Sally Field, Steve Buscemi and others, are calling on Congress to ‘vigorously oppose’ President-elect Donald Trump in any “racist, sexist, anti-immigrant, anti-worker, anti-Muslim, anti-Semitic, anti-environmental policies.”

 

The new social media campaign can be watched here on YouTube. It’s titled, #StanUpForUs and lasts 1 minute and 49 seconds.

 

President-elect Trump has not commented thus far.

 

NASA’s Out-of-This-World Social Media Game

There is no doubt that NASA has enhanced its social media skills within the past few years. Perhaps this should come as no surprise; after all, some of the most exciting news in the universe is coming to us courtesy of the most famous aeronautical agency in the world. This time around, the team managed to generate a lot of buzz by comparing the physical performance of two brothers. Astronauts Mark Kelly and Scott Kelly happen to be twins, which only adds to the fun.

 

This time, it was Scott who was in space and Mark who remained grounded on our planet. Throughout the year, NASA reported all of the differences in their bodies as they went about their days. Although it may seem like a fun experiment designed for social media fun, the results are actually being used for some very important research on how the human body reacts to the environment of space.

 

After all, if we are going to start making major moves to get to Mars—which is a two-year journey—it is imperative that we study some of these health factors. Twitter users couldn’t get enough. of the Kelly brothers’ comparisons, making NASA’s social media campaign very popular. With 2017 in full swing now, it should be fascinating to see what else NASA is going to do in order to capture the fickle attention spans of social media users.

 

With some of the best photos and state-of-the-art technology in the world, of course, it seems like social media campaigns from NASA are set up for success.

 

How Social Media Predicted America’s Next President

Media houses were so sure of Hillary’s win (they even vouched for her) until Trump hit the square in the face with a massive victory. Every news hub was shocked, so were the analysts they hired daily to bash each other in irate debates. But do you know who got it right all along?—Social media.

 

After Trump’s win, it was evident that news rooms were looking in the wrong places. Expert social media analysts only had to gauge the temperature on social websites to predict the outcome from a mile away. Trump new this secret all too well, and he maximized it to his advantage.

 

While the Hillary camp spent millions printing banners, erecting offices and burning gas money on the road to win more states, Trump only focused on social media. He infiltrated sites like Facebook and Twitter with his campaigns. And guess what he used to grow his social media followership? Yes, the very leaked video of his supposed ‘locker room talk’.

 

More people subscribed to Trump’s social media accounts to follow his responses to the alleged leaked tape. Just like that, he grew his followership which boosted his social campaign further. Then Donald Trump dealt his last card, delivering a very sobering response on the last debate which saw people warm up to him after all. Likes and shares translated into votes and Hillary Clinton had to make that last phone call to him eventually.

 

Interesting though is that a lot of the so called analytic experts still don’t believe in the power of social media. But if the US election is anything to go by, social media campaigns do garner popularity—and votes.