Category: Social Media Platforms

Different Formats for Social Media Platforms

One of the most exciting, and at the same time, frustrating things about social media is that there are so many different formats. As a matter of fact, there are so many formats of social media that some social media platforms are surprising for people. For one thing, there are a wide range of different features as it depends on the platform. For instance, one social media platform could be a micro-blogging platform while another social media platform could be a video sharing site. Yet another social media platform could also be a blog host that allows people to monetize their content.

One example of a social media platform is Twitter. It is considered a micro-blogging site in that people are allowed a limit to how many characters they can put in their post. Then there is Tumblr, which has probably started off as a blog host, then evolved into a social media platform. Everyone knows about Facebook which is one of the largest social media platforms because there are hardly any limits. Then another successful platform is YouTube. People get to post videos. At the same time, they get to comment on the videos and share their insights.

These are an example of formats that people can use in order to get connected in the ways they want to connect or become famous for their careers.

Crossing Over Across Social Media Platforms

One thing that can help people achieve their goals for fame or business is if they cross over from one social media platform to another. One example is someone starting off with Twitter and builds a network with the social media platform and then moves it to Facebook, and eventually YouTube. One of the best advantages of crossing over is that it can build a lot of popularity. Another thing is that people are able to enjoy some of the popularity that can transcend social media. This is definitely a lot better than someone sticking to one platform.

However, this is not to say that one is not going to have a favorite platform. For one thing, certain people can find it easier to understand one platform over another when it comes to certain topics. One of the best things for someone to do is start with the simplest platform. After he has built his following, then he can go to the next platform and take some of his followers with him. He could also bring people to his website if applicable.

For people that are starting with Twitter and moving towards YouTube, the best thing is that they can develop the skills needed to handle some equipment and entertain people with it. This can be a great opportunity to make people a part of a journey as they build something worthwhile.

How Social Media Sites Can Improve So That Advertisers Can Feel Comfortable

There is a lot happening with social media in general that is making advertisers want to rethink their association with these platforms. A lot of these advertisers are telling these platforms to reform or lose them. However, it is going to be very challenging for social media platforms to reform the users. For one thing, there is going to be a need for a ton of moderators that can look into the conversations that are being had on these platforms. There are also other ways that social media platforms can improve so that they can keep the advertisers.

One way that social media platforms could improve is by making the boundaries stronger between age groups. For instance, there could be an extension of each social media platform for adults only so that they can handle all of the more mature content that is released. This can not only keep the advertisers who are willing to advertise on the safer parts of the platform but also gain some new supporters that are going to bring about more revenue for the users. There are mature advertisers that would notice these portions of the platform and make deals with the platform as a whole.

One thing that is certain is that this is a crazy time for social media platforms and users alike. People that have managed to gain enough views for advertising benefits are having to look at plan B.

The Climate of Social Media is a Turbulent Climate At The Moment

There has been some controversy being sent through social media. This has caused platforms such as Twitter, Facebook, and YouTube to lose users. However, there is one question that needs to be addressed. It is whether or not social media is bad. There are many people that would say that social media has done certain things in the lives of people that are not that healthy. For one thing, even thought people have access to others throughout the world, they have a harder time forming deeper relationships for two reasons. One reason is that they are so busy communicating with others and building a following. Another reason is that social media has rendered friendships to be disposable.

One thing that is being noticed is that certain people like Keith Weed are saying that people are deciding whether or not to trust social media. He is also saying that people are starting to turn on social media. In order to stop this, he is willing to get social media platforms to increase the amount of work done to provide a healthier and friendlier environment for users so that people will feel more inclined to use this platform.

Among the most recent developments with social media is that some of the more offensive and raunchy channels have had their ad revenue taken down. Many YouTube users that were a little more edgy in their content had to tone it down. A similar thing can happen with other social media platforms.

Facebook Unleashes AI that Detects Suicidal Posts

Suicide is considered a serious issue in social media. It is so serious that social media platforms such as Facebook is doing everything it can to prevent an actual suicide from happening. It has recently released an app that is designed to detect suicidal posts and offer help to individual who have made the post. While users were encouraged to report suicidal posts, this can be a little slow in that it can take a while for some Facebook users to have their posts read. One thing that this AI does is offer the user some kind of assistance in order to make sure everything is ok.

One interesting thing about suicide is that it is ultimately unpredictable. For one thing, each case of suicide is unique. Therefore, it is also very sensitive because there is no telling what is going to trigger the hurting user. While this proposal can be considered helpful when it comes to this type of issue, it can cause a bit of concern over other ways that this type of software can be used.

There have been efforts to make the internet a safe and supportive place for people, especially that the effects of cyber-bullying and harassment are made more apparent. Therefore, people on the development end of social media are doing everything they can to make social media a welcome platform for people of diverse mindsets.

Twitter- Still Going Strong despite Recent Business Hitches

The business troubles being witnessed at Twitter are ushering in another round of questions. However, viewed from the larger picture, these don’t seem to be in any way affecting the central role being played by this global Company on the world stage. From a business perspective, Twitter is doing badly following its botched sale.

 

But on the social media platform, it continues to be at the center of key global events currently taking place, shaping them more than ever before.

 

Center Stage in US Election Campaign

 

Twitter emerged as one of the most important social media platforms during the recently completed presidential election in the US. During the three presidential debates, it played an important role. It literally turned into the conversation hub with tweets going viral and the whole world was following.

 

The Brexit Fall-Out and Others

 

The Twitter platform has become an important updates source regarding the ongoing Mosul liberation, the war in Aleppo and more significantly the Brexit Fallout. Not be left out is the regular sports commentary and celebrity spats.

 

Twitter continues to provide unrivalled real-time glimpse into what is happening around the globe in a way that no other platform can.

 

Bottom Line

 

Michael Jackson’s death more than seven years ago was first reported on Twitter, and social media can arguably be said to have propelled Obama to the top US political office. Twitter is not just powerful and relevant but it is your immediate news source.

 

Over the last 3 years, Twitter has been going through different stages of business grief and all of it under the public glare. What is emerging clearly is that no matter the kind of business turbulence, nothing seems to shake what Twitter began a decade ago. This is something that no social media appears to successfully duplicate. Twitter remains relevant as ever.

PayPal Is Expanding Its Reach Into Various Social Media Platforms

In a recent blog post, PayPal Holdings executives announced that they will be integrating a bit more with social media giant Facebook. Although users of Facebook could already use PayPal for services like paying for an Uber ride, now users of Facebook’s Messenger app will be able to pay various merchants on their online shops directly.

 

Facebook executives greeted this further partnership with excitement. They said they will welcome further integration with various payment services in the future.

 

Analysts believe that putting payments into social messaging may be the future for American transactions. Actually, the USA lags behind China in this regard. Many Chinese currently use chats or posts to directly exchange payments. With an average of one billion messages sent per month on the Messenger app, it certainly behooves PayPal to get involved with Facebook early on before the USA moves increasingly towards paying through messages.

 

Many people in the payment space have feared that tech companies might destabilize older businesses with new payment technologies and apps. However, this latest deal with PayPal shows that it might be more plausible for tech companies to make deals with those already established in the payment space.

 

PayPal representatives said that they believe tech companies will increasingly look to professional payment companies to integrate with since, as they put it, payment transactions are very difficult to handle nowadays. PayPal thinks that financial service companies should have no worries of Apple, Google, or Facebook taking over, since these tech companies really need the financial expertise only professional payment processing companies possess.

 

PayPal’s grand plan with this deal is to further drive their volume against competitors. PayPal also currently owns Venmo, another popular payment app that has transferred some $20 billion this year alone.

 

PayPal has been aggressive in forming alliances with Chinese giant Alibaba as well as the social media site Pinterest in recent months. PayPal hopes to make a strong foothold in these markets to be thede factoe-payment method for millennials.

 

Executives at PayPal have even been getting closer with Apple executives in recent years. Of course, Apple currently offers an Apple Pay service that competes with PayPal, but PayPal now owns Braintree payments software that allows merchants to use Apple Pay. Also, Apple allows Venmo to be used via their Apple iMessage service. People can even ask Siri, the voice-recognition software on Apple’s iPhone, to send money to a relative or friend via Venmo.

 

All of these deals make it clear that PayPal wants to dominate the 21st century’s digital wallet, especially on social media sites. PayPal’s stock (ticker PYPL) is currently trading around $43.

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    GiottoPress by Enrique Chavez