There have been tons of changes taking place on the social media video platform YouTube. These changes have resulted in a lot of advertisers leaving the platform. At the same time, some of the famous YouTubers have cut back on their video uploads while others are leaving it completely. While this may be a cause of concern for users of the social media platform, YouTube does remain optimistic that things will work out for the better because they have become the most widely used media since television. However, some advertisers are going back to television for their advertising.
It is very likely that the responses are reactions to the changes that have been implemented on YouTube. The best thing that can be hoped for is that YouTube reaches an agreement that advertisers can be happy with so that they can continue making their contributions to YouTube. Given that advertisers are not very happy about what is happening with YouTube, this leaves fewer advertisers for the platform as a whole. This may not be that much of an effect on the YouTube stars, but there are other ways that people can use their channels to make money.
For people that have a website or a blog, they can encourage people to check out their shop so that they will be able to make money that way. It may be a little more challenging for people to make money this way than just using the ads on their channel.