Did A Failure To Use Social Media Campaign Cost Conservatives The Election?

The Conservative Party of the United Kingdom has had a huge shaming after having a terrible result in an election that they called for. Although the Party won more seats than any other Party, they actually lost seats compared to where they were and they also lost their overall majority. Given this, they should now be looking back and reflecting at what went so wrong.

 

The Independent reports that one area that the Party might need to look at again is the fact that their social media efforts never once called on voters to get out and get registered to vote.

 

It is one thing to miss the mark on social media when it comes to an election, but it is something else entirely not to remind people to get registered to vote. It is important to remind your voters this as often as possible because you want them to get those papers turned in and then get out there and vote on Election Day.

 

The Conservative Party failing to even mention registering to vote even once on their social media pages just goes to show how much they believed they were going to sweep into power without any problems. That is often a fatal error to make when you are running a national campaign.

 

The Conservative Party is going to have to do a lot of soul searching to figure out what they can do to correct the problems that they suffered in this past election. They can correct this one pretty easily if they set their mind to doing so, but the fact that it was able to happen in the first place should be some kind of an embarrassment to the Party. Going forward they will surely need to do better to reach out to people on the Internet where so many things are decided these days. If they are unable to do so they may suffer worse losses going into future elections.

 

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